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Millennials Are Entering Their Collecting Years — Will They Buy the Same Wines Boomers Did?
“Aging in.” It’s a seemingly immutable reality for modern wine marketing as a concept.In a nutshell, the idea posits that fine wine — at least as it has existed in...
Tagged:
Alcohol Consumption
All Season Enjoyment
Alternative Asset Class
Burgundy
Cellaring
Chablis
Champagne
Chardonnay
Clos de la Roche
Clos Rougeard
Clos Saint-Denis
Collecting
Cult
Cult Wine
Dinner Tastings
Dujac
Echezeaux
Fine and Rare
Loire Valley
Off-Premise
Rhone
Rioja
Vine Pair
Wine & Food Society
Wine & Spirits Magazine
Wine Investing
Wine Searcher
Shifting Perspectives: Is Ageing Wine a Thing of the Past?
Wine has long suffered from an image problem. Ask a casual imbiber what wine evokes for them and you may see a bead of sweat trickle down their brow. The...